By now everyone recognizes storytelling as an important part of content marketing...and that’s pretty much where it stops. We hear buzzwords like “customer onboarding” and “customer journey” being thrown around all the time, but to put it simply, the effort put into these “experiences” won’t reap massive rewards unless they’re united by an overarching goal or purpose -- essentially, your brand story.
After you read these 5 storytelling techniques that will skyrocket your sales, storytelling will be your secret sauce sales tactic.
Branding goes beyond the colors in your logo and the look and feel of your site. Here are the 7 deadly sins every entrepreneur should avoid when creating a brand, and what you can do instead!
Brand Storytelling Strategy | Humans have been master storytellers since our cave and loincloth days. The world's best brands humanize themselves in these three emotionally-appealing ways.
By now everyone recognizes storytelling as an important part of content marketing...and that’s pretty much where it stops. We hear buzzwords like “customer onboarding” and “customer journey” being thrown around all the time, but to put it simply, the effort put into these “experiences” won’t reap massive rewards unless they’re united by an overarching goal or purpose -- essentially, your brand story.
I’m a single mom and workaholic, but I’m also a life-aholic. I’m not a regular 20-something who can sacrifice by living off of ramen and chips in a studio apartment to pursue her dreams. My day job gives me the stability and peace of mind to be the best mom I can be right now, so I’m stayin’! In the nooks and crannies of my 9-5, and during my commute, here’s what I do to maximize my time.
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